The Power of Habit: Why We Do What We Do, and How to Change from the Award-Winning Journalist by Charles Duhigg

Title in this Set: The Power of Habit: Why We Do What We Do, and How to Change Condition : BRAND NEW Format : PaperbackISBN :9781847946249 The Power of Habit: Why We Do What We Do, and How to Change : There's never been a better time to set new habits. This book will change your life.In The Power of Habit, award-winning journalist Charles Duhigg takes us into the thrilling and surprising world of the scientific study of habits.He examines why some people and companies struggle to change, despite years of trying, while others seem to remake themselves overnight. He visits laboratories where neuroscientists explore how habits work and where, exactly, they reside in our brains. And he uncovers how the right habits were crucial to the success of Olympic swimmer Michael Phelps, Starbucks CEO Howard Schultz, and civil-rights hero Martin Luther King, Jr.The result is a compelling argument and an empowering discovery: the key to exercising regularly, losing weight, raising exceptional children, becoming more productive or even building revolutionary companies is understanding how habits work. By harnessing this new science, we can transform our businesses, our communities, and our lives. About the Author: Charles Duhigg (born 1974) is an American journalist and non-fiction author. He was a reporter for The New York Times. He currently writes for The New Yorker Magazine and is the author of three books: The Power of Habit: Why We Do What We Do in Life and Business, Smarter Faster Better and Supercommunicators: How to Unlock the Secret Language of Connection. In 2013, Duhigg was the recipient of the Pulitzer Prize for Explanatory Reporting for a series of ten articles on the business practices of Apple and other technology companies.